Why MADWOMAN

Ciao, I’m Mari.

 

 

I’ve been a Creative Director for over two decades and I’ve helped my clients build incredible brands. Every day, I ask people to believe in ideas before they exist.

Three years ago, I decided to put my own advice to the test.

MADWOMAN became my experiment. It all started with one creative question:

Could I turn an idea into a brand people would love?

 

 

 

From product development to naming and packaging, photography, advertising, social media, retail displays and every tiny detail in between, I built MADWOMAN the same way I’ve built brands my entire career—with strategy, storytelling and maybe a little delusion.

 

 

 

 

I built it. And then I put it into the world. Distributors believed in it, people bought it, stores reordered it. Complete strangers told me they loved it. 

Somewhere along the way, my creative experiment became a real company.

 

 

And that’s when I realized I’d accomplished exactly what I set out to prove.

Now MADWOMAN is ready for its next chapter.

I’m looking for the right strategic partner, someone with operational expertise, industry experience and the resources to help grow what I’ve started, while I continue to do what I do best: building the brand, the story and the creative vision.

And I still believe that life’s best ideas usually begin with someone willing to look a little mad.

 

Know someone who could help write the next chapter? 

MAKE AN INTRODUCTION!